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UPDATE
Sep 3, 2025

Master Programme 'Affairs' Module Held in Norrköping

The third module in our Master Programme, dedicated to the strategic topic of 'Affairs,' was held in Norrköping, strategically located close to one of our pioneer company’s main offices.

Yellow historic industrial building on the water in Norrköping

Leaders of our Open Strategising Pioneering organisations were present to deepen their knowledge of all strategy topics related to Affairs and their organisational implications. The format encourages open discussion by asking teams to examine both their own strategy choices and those of the other participants. We believe this process of shared scrutiny and challenging conventional thinking is a powerful way to gain new perspectives, ultimately creating a more solid and comprehensive base for continuing their strategy work in their respective organisations.

The Affairs theme is important because it helps clarify an organisation's core logic and the crucial choices necessary for success. By focusing on central internal and external questions, the theme offers a helpful strategy framework for aligning a company's resources and market offerings effectively.

The discussions focused on clarifying the following key strategic questions:

  • Organisational Coherence: How can our organisation work as one coherent unit?
  • Market Definition: What products and services should we offer in which markets?
  • Differentiation: How can we differentiate ourselves from our competitors?
  • Value Creation & Growth: How can we grow and create more value for our customers?

By tackling these questions collaboratively, the participants gained renewed insights into the choices they need to make to ensure success in each organisation.